Hi, I’m Paulina

so being able to bounce these off someone who has a more strategic brain and can then make a real plan to get them off the ground is so valuable.

I struggle to plan too far into the future, so was doing my marketing and back-end work on a day-by-day basis which wasn't sustainable in the long-term. I have big goals but couldn't see how to get there so needed help to make them happen in a way that felt authentic, balanced, professional and in line with my values.

My business feels more efficient and calmer but still mine which was really important to me. I have also gone from being extremely quiet at the start of the year, to achieving my income target 5 months in a row with dream projects!”

- Celie Nigoumi - Brand and Lifestyle Photographer

Paulina had a unique ability to bring total clarity to my thoughts in a short space of time. She helped identify my business goals, taking into account all of my needs and offering practical solutions to the current problems I was facing. I had a number of light-bulb moments during our session that helped me see a new path forward.

Thanks to Paulina's guidance I now feel so much clearer of where I want to go with my business. I would recommend Paulina to anyone who is looking to succeed in the business world.”

- Megan Evans, Virtual Assistant for Solo Female Founders

and that extra 'you' in your business... then you need Paulina - she just makes you feel like everything is going to be ok. Paulina keeps me accountable to my plans but also to my own boundaries, so she essentially keeps me relatively sane. She's integral to my everyday life, the growth of the company and I couldn't do this without her.”

-Jess Hellens - Wild Coworking

Working with Paulina was so eyeopening! I came to her with a list of issues within my business that were leaving me feeling burnt out.

After our session I felt calmer than I had been in weeks and confident in my next steps.”

- Charlie French - Hog Marketing

I knew I needed a newsletter, but every time I tried to set it up myself, I felt like tearing my hair out. Paulina brings the perfect mix of tough love, drive, and genuine care. And let me tell you, having a proper newsletter makes me feel like I actually own a business!

Could I have done it myself? Probably. But I didn’t want to—and that alone is a valid reason to hire an expert. Now, my email list is up and running, and I didn’t have to deal with the stress of figuring it all out myself. Worth every penny.”

- Morin Glimmer - Creative Brand Consultant

She’s reduced my business stress and allowed me to start thinking more strategically, planning business developments that I would just not have had the space to in the past.

Paulina is organised, pragmatic, a true problem-solver with lashings of empathy and understanding of the sometimes complex and difficult nature of my work.”

- Rebecca Slater - Director of ABC Social Services

and a real confidence and flow when creating and publishing marketing content.

Your approach was sensible and outcomes-focused; you made it clear from the start that you'd be able to identify the key gaps and how to address them, so we could leave the thinking and analysis to you as well as the action, which freed up our time to focus on other work.